One way to help boost your results in the search engines for a specific keyword is to build a link wheel around the webpage you want to give a boost. You do this by writing six articles that you can position on social media and other websites and link back to your page and one of the other six articles inside of each of them.
When you think of a link wheel, try to picture an old-fashioned wooden wheel with spokes. At the center of the wheel is the article or webpage that you want to move up in the search engine results. At the outside end of each spoke is another article or page that you control. Each of these outside articles links to the center article or page. They also link to the next article on the outside of the circle. In this way, you will connect the dots with links to draw a wheel around your main page.
To help you understand better, you can try drawing a picture of the wheel. Write the name of your target article or page in the center. Now draw six lines reaching out from the center article. Make these into arrows pointing back toward the center to represent the links. Now you need to complete the wheel by making lines in between each article on the outer edge. Make these lines into arrows as well. All of the arrows should go in one direction, either clockwise or counterclockwise. This shows which articles will link to each other.
Next, you need to know what pages to put the links on. You can use pages on a number of different sites to make your wheel. Any service that allows you to publish a webpage or article containing at least two links will work. Some examples include Squidoo, Hubpages, Blogger and Ezine Articles. Just pick six of these types of sites to use to build your link wheel.
You don’t need unique content for each of these pages. Only the main page at the center of the link wheel needs to be unique. The other articles can all be rewrites of the same article. You are not going to be promoting the outside articles to human visitors. Their only purpose is to provide backlinks for your main page.
However, the way you set up your links is important. When you create your links to the center page, make sure you use your targeted keyword as the text for your links. For example, if you want your webpage to rank well for “best way to make money online, ” you need to use “best way to make money online” as the text for your links.
Building a link wheel around a webpage or article can give you a huge boost in the search engine rankings, but the six-page wheel described in this article is just the beginning. If you really want to boost your rankings, you can build multiple wheels around a single article. You can also build secondary wheels around each of the pages in the original wheel. Just make sure you build your backlinks slowly and steadily so that your webpage doesn’t get sandboxed.
I couldn’t agree more…thanks for your post.
Great information! Off to start on my first wheel right now!
That is interesting but wouldn’t the search engine see that we are using the same content for the outer spokes?
Ideally you will have written 6 unique articles (or spun unique versions of the same article) for posting to your external sites. However, we have seen success with posting the same (duplicate) article to various social media sites and article directories also – it just depends on your strategy. If you are just looking to build up the ranking of a particular page on your website, then your external articles don’t always have to be unique (depending on the sites you are posting on, as many sites require that your article be unique), you just need to make sure that your article sticks. At the end of the day, you want articles linking back (with the right anchor text) to the web page that you want to rank – but you want to be sure that the articles linking back won’t be slapped, either by the search engines, or the sites you are posting on themselves.
Sites like Hubpages, and Squidoo will require all articles to be unique and they won’t accept duplicate content.. however, you can get away with posting duplicate content on quite a few article directories and social media sites. WP MU blogs are also great for posting duplicate content linking back, and google seems to regard links from WP MU blogs highly. Something to think about.
I hope this helps!